Whiteboards are created in the OneDrive of the person who starts the whiteboard. Moz was the first & remains the most trusted SEO company. Click on the whiteboard image above to open a high resolution version in a new tab! Hello, and welcome to another edition of Whiteboard Friday. Thank you so much for checking out this Whiteboard Friday. " Hentry markup is used with content that needs to be syndicated. Interactive whiteboards like the Vibe Board help workers all across the globe collaborate together on projects. They have en. Moz API Power your SEO with our index of over 44 trillion links. We don't need to create heaps of pages to target long-tail keywords. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. Number two tip, extreme topical relevance. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription. You've got a very limited space on the first page of the SERPs, and you need to be doing better than your competitors to be able to rank there. In this Whiteboard Friday, Rand covers the tactics that will help your content. The topic of Artificial Intelligence (AI) and ChatGPT has dominated headlines over the past year. Click on it to open a high-resolution image in a new tab! Try Moz Pro free for 30 days! Video transcription. Optimizilla is one. That's kind of confusing. "The wonderful world of AI is changing rapidly. It's also a review type of content. At this year's special low price of $129, this is invaluable content you can access again and again throughout the year to inspire and ignite your SEO strategy: 21 full-length videos from some of the brightest minds in digital marketing. . Step 1: You will see the number of errors under the Structured Data tab, in the "Search Appearance" category. This week we're going to chat about keyword ranking reports. I'm Cyrus Shepard. I was on an extended trip through the USA late last year, with stops in New York, Las Vegas, and Seattle. New Releases Get the scoop on the latest and greatest from Moz. Many SEOs think of keyword research as a very basic part of SEO, which can actually be a problem. Ensure a Flawless GA4 Setup and Ongoing Tracking Functionality. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. They did recently announce it. 🎯 Learn how in this new episode of Whiteboard Friday, with Alisa Scharf. And whilst ChatGPT is an OpenAI product, GPTs themselves are just a type of large language model that are now out there in the world for anyone to use and there are lots of companies already building things on their GPTs. As of this filming, both tools still exist. Whatever it is that you can drive people to use your product and really build trust in your product, you want to take advantage of that. Microsoft Whiteboard in Microsoft 365 is a free-form, digital new canvas where people, content, and ideas come together. In this week's Whiteboard Friday, Britney Muller breaks down log file analysis to make it a little more accessible to SEOs everywhere. When it's one-to-one, you get one link per guitar. Completely characteristically, the Moz team has even shared the details of their production set-up in this WBF show, “Tips for Filming Whiteboard Presentations”. One cool thing about this audit checklist is that you can perform it almost entirely 100% for free, or using free versions of SEO tools. e. Ecommerce should pay attention to engines like Amazon or Etsy. We are talking about 21 smart Google SEO tips for 2021. Click on “Authenticate” and choose your site’s profile from the list provided. Moz’s Content Creation Uses a Recognizable Image Concept. 0. Shitty camera, lighting and sound. " So this is rather than saying, "I would like a link," it's a very indirect or a relatively indirect ploy for the same thing. Click "Shared Library". In today's Whiteboard Friday, Rand. Tom wrote a post on Google Site Speed in Google. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. We've included some of our favorite episodes here, and find. Rand mentioned internal linking a few months ago before Penguin even hit, back when we. I started doing SEO in 2016, and today I worked at a large outdoor specialty retailer helping make our strategies for technical SEO come alive. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. g. Hopefully, you already have the first two, so let's make sure you have the right data. Have you always wondered how to talk to decision-makers about how you can turn their problems into SEO solutions? 🤩 Look no further than this new Whiteboard Friday. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. In this Whiteboard Friday, Jon discusses how to identify, fix, and prevent cannibalization. 15 SEO Best Practices for Structuring URLs. Set a rule as a source containing your other AMP property (type in “amp” into the form and it will begin to auto-populate; just select the one you need) Click "Save". This week, we're talking about advanced on-page optimization. Know your audience. Identifying, Fixing, and Preventing Cannibalization — Whiteboard Friday. What I've seen sometimes is oh, man, it could save me tons of time if I just use a wildcard and redirect all of these pages to the homepage or to the blog homepage or something like that. I think a lot of the way we think about using ChatGPT is only a content creator but I think that's a more limiting belief. Hit “Save Profile. Go to the bottom, where you’ll find “Site Search Settings”. Gifford on local link building Get more link building tips from Greg to help you succeed in local search in this new Whiteboard Friday video: [w/ BONUS worksheet] #SEO #WhiteboardFriday. Join and build community. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. You start to see the same brand, the same name, the same person again and again. A vanity URL could be a completely unique URL totally removed from your main URL. Pete from Moz here. You find resources that list Xs, and there's usually either an author or some process for submission, but you don't have to beg for links. 13:19. Compare SEO Products Welcome to another edition of Whiteboard Friday. Today’s Whiteboard Friday Video from Moz: Create the right SEO mindset Dec 13, 2014 New Whiteboard Friday Video from Moz Dec 5, 2014 No more next content. Video Transcription. A well set-up FAQ page addresses multiple types of user intent and helps at various steps in a sales funnel. Move over, links, content, and RankBrain — there's a new ranking factor in town, and it's a doozy. g. In today’s Whiteboard Friday, Tom explains some of the common mistakes SEOs make when doing keyword research that are easy to fix, many of which come from metrics like search volume, click-through rate, and difficulty. Leveraging those finely crafted email lists with an SEO strategy can be highly advantageous. Click on the whiteboard image above to open a high resolution version in a new tab! In the Whiteboard Friday video, Danny points out a common canonicalization issue of having both your non-and URLs active. How SEOs Can Help. The lessons Rand has learned from building and growing Moz are almost old enough to drive. Click on the whiteboard image above to open a high resolution version in a new tab!In the Whiteboard Friday video, Danny points out a common canonicalization issue of having both your non-and URLs active. Live & Dare's Benefits of Meditation (ranks for Meditation Benefits) Short-form evergreen content and articles. This one comes to us via submission from email. Download now. Guest blogging and guest authorship across websites other than your own is a fantastic strategy to build your brand, get in front of new people, earn some links back to your site, and earn the recognition from other communities that can lead to all sorts of good marketing opportunities in the future. All you do is add an exclamation mark at the start. Case Studies Explore how Moz drives ROI with a proven track record of success. He wanted to know, since he's working on a content strategy, working on a new blog. It's 2012 and we're going to kick it off by examining the intricacies that revolve around anchor text. I'm annoyed at it, so we're going to talk about this a little bit. It's something that should be maximized. In today’s Whiteboard Friday, Helen shows you how to find and address gaps in your SEO skills so you can continue evolving and developing your best SEO self. 160,000! This huge volume of new sites being birthed wasn't unique to yesterday; this happens every day (you can check out today's progress at DailyChanges. Contrary to popular opinion, high ranking pages aren't always the best targets for link building. The mission of our lighting setup is threefold: 1. We've got a great program set-up and expect a fantastic turnout (oh yeah, there'll be a party too). Here’s a quick tutorial on how to set up this kind of navigation. What you'll learn: Understand basics of SEO. 1. Visualizing the Marketing Funnel. 3 Important Google Updates to Understand — Whiteboard Friday. Whiteboard Friday. 3 Important Google Updates to Understand — Whiteboard Friday. This week we're chatting about using related topics and semantically connected keywords, not just for keyword research — although that is a potential use and application — but also for some of the on-page SEO processes that we run. This follows on from my talk at MozCon which covered 35 ways to get links in around 35 minutes. Case Studies Explore how Moz drives ROI with a proven track record of success. 4. People are scared for a number of reasons; they worry that linking out could: Harm their reputation. In times like these, when businesses of all stripes are facing uncertainty and we may be looking for ways to help, the skills you use in your day job can be your superpower. You use that subdomain to segment the language and country targeting. Search marketers can't get our important work implemented if we can't prove that it's worth the investment to our higher-ups. I want to welcome you to my first recording from Whiteboard Friday Studio Chicago, aka my basement. Compare SEO Products 3. Since then, it's grown to millions of views and the videos have helped trained thousands of SEOs. They are counted slightly differently. Helping Google Navigate Your Site More Efficiently — Whiteboard Friday. I'm a user researcher here at Moz, and I'm excited to join you today for another edition of Whiteboard Friday. You can do the same thing with images. Definitely bigger than any of the secondary search engines. There's way to do that with option B and with option C. Internal links are one of those essential SEO items you have to get right to avoid getting them really wrong. Whiteboard Friday. STAT SERP tracking and analytics for enterprise SEO experts. 99% of the time work really well together. External participants, including. We wrote the blog on SEO — literally. SEO practitioners optimize websites, web pages and content for the purposes of ranking higher in search engines, like Google. Follow our complete guide to setting up GA4 in Chapter 1 of this guide. This will show all external backlinks. Go to System > Configuration > Design > HTML Head. push ( ['_trackPageview']); and you will start to see page speed data in your new Google Analytics profile. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Explore how Moz drives ROI with a proven track record of success. SEO is the active practice of optimizing a web site by improving internal and external aspects in order to increase the traffic the site receives from search engines. In today's Whiteboard Friday, master technical SEO Paul Shapiro shares why it's so important for SEOs and marketers to take the programming plunge, explains key concepts, and helps you determine the best course of action for you to get started when it comes to leveling up your technical prowess. Because, in 2018, links still do matter, still are an important part of SEO. In this article. Moz was the first & remains the most trusted SEO company. Typically, when SEOs think about on-page optimizations, they’re thinking about core places to include their target keywords within their content. Light the whiteboard 3. In today's Whiteboard Friday, the fabulous Britney Muller shares her best tips for doing effective on-page SEO in 2019. Large Language Models have taken the world by storm in recent months. That means, then, you. Get the free checklist! We've included a nifty PDF download to guide you through the steps and help keep you and your team on track. Across the board, what we've seen is that paid searches on average, in all of Google, gets between 2% and 3% of all clicks, of all searches result in a paid click. 1. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. #1. And even if you don't need local SEO, local link building strategies can still give you a different perspective and improve your work. It's something that should be optimized, repurposed, syndicated, distributed, and leveraged so you can unlock rocket channels that will ultimately give your content the opportunity to go to the moon. Since its humble beginnings in 2004, this is where SEO happens. See moreHow to Create an SEO Forecast [Free Template Included] — Whiteboard Friday. Create data streams for websites or apps. In today’s episode, Tom goes over some of the new threats to Google from recent advances in machine. It's really easy to do in Keyword Explorer at Moz. 4 minute read We love Moz’s Whiteboard Friday, which features Rand Fishkin or someone from the Moz team presenting a short video that answers a specific question about content creation, SEO or. Step 5: Craft the hook, the hook that will make influential people and publications in this space likely to amplify, likely to link. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription. There have been a few articles that have come out recently on a number of big industry sites around whether SEOs should still be tracking their keyword rankings. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription. Welcome back to another edition of Whiteboard Friday. In order to identify sources of links that are delivering link equity, I set the parameters above the list as follows: Link type - Follow, Links Status - Active. It takes time, effort, and creativity to generate high-quality content, and that's why it's in such high demand. This is especially important when it comes to B2B businesses as you have individuals from many different roles exploring your site, providing input and ultimately making critical decisions. These journey maps can help to unite all of the different parts of the organization. This question was posed in the Moz Q&A Forum, which I deeply love, by Alex Moravek -- I might not be saying your name right, Alex, and. It could also be a sub-domain that uses a 301 Redirect to point to a page deep within a sub-folder to make it easier for your users to get there. See which Moz SEO solution best meets your business needs. They have en. So in reality, the average return on investment in SEO for an e-commerce company is about $2. 75 for every dollar that you spend. This is a powerful thing. In a Teams channel or chat, you can add a whiteboard by selecting the + button at the top of the screen, and then searching for Whiteboard. Step 4: Now it’s time for the keyword map - the most important part of your SEO strategy. In this week's Whiteboard Friday, we will be talking about visualizing and measuring your marketing funnel. The "You list things like X, I have or I am an X. Step 3: Navigate to the "Inbound Links" tab. Click the button so that its setting is “On”. Using a Vibe Interactive Whiteboard for Effective Brainstorming. Click on “Get Google Authorization Code. 1. Step one, you need to get a list of your branded terms and phrases. Whiteboard Friday | On-page SEO | Advanced SEO. If you haven't added the remarketing search snippet to your site, you'll want to select "Define a list of visitors by placing a new tag on your site. If you haven't already setup a Favicon, then do that first. They don't know which version (s) to rank. 76% * 100 = 34. First, someone writes up the main points on a whiteboard. The first one is a strong psychological nudge that you own and control 100% of the time, and that is really branding and naming conventions. Avg. Specifically, I have five tactics for you that go beyond the traditional "I'm going to put my keyword in the title tag. Here at Moz we gathered our wits (it didn't take very long) and created a new quiz to test our SEO knowledge. Subscribe via iTunes, SoundCloud, Stitcher, or RSS. That's going to be the one that goes exactly matched in the title and the headline and the URL. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription. Configure custom events (if needed. You can see the "Resources" section on the left side menu. For reference, here's a still of this week's whiteboard! Video Transcription Hey there, Moz community! I'm so excited to be here with you today. This week we are going to chat about some of the big lessons learned for me personally building this company, building Moz over the last 16, 17 years. Firstly: Behavior > Site Content > All Pages > Paste in your URL. Now, whether you celebrate Christmas or not, my family is Jewish, at least ethnically, but we still love Christmas. This week, Shawn talks you through the ways your site structure, your sitemaps, and Google Search Console work together to help Google crawl. The Mobile SEO Stack:. In a new browser tab, open your website. Earlier this week we launched our brand-new link building tool, and we're happy to say that Link Explorer addresses and improves upon a lot of the big problems that have plagued our legacy link tool,. They don't know whether to direct the link metrics (trust, authority, anchor text, link equity, etc. The most common SERP Features are: Rich Snippets which add a visual layer to an existing result (e. We're filming this in the London HQ of Distilled. Learn how to forecast and demonstrate the value of your SEO efforts in this week's Whiteboard Friday and put it into practice with a free worksheet. In my opinion, these concerns are largely unfounded. Number one, always create one-to-one redirects. First one, starting out is this idea of semantic connectivity. Consider the recipient's preferences, interests, and the occasion for which you're creating the gift box. And I'm not going to get too much in deep in this particular case because I already did a Whiteboard Friday some months ago about this particular topic. The 55 Best Free SEO Tools: When doing professional SEO, paying for premium tools is typically worth it. What separates a vanity URL from a micro-site URL or a sub-domain URL is that we never show Google that. The Whiteboard setting for Teams meetings is a per-user setting. My Favorite 5 Analytics Dashboards. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. Areej discusses site architecture optimization for seasonality in this edition of Whiteboard Friday. It's in the new Search Console, previously Fetch and Render. Now this is particularly important because otherwise it can lead to doom. This is the on-page SEO portion. Click on the whiteboard image above. Around the office we have looked at dozens of examples of companies that do video presenting or teaching, and then I realized that I watch a great example of high-quality online video every week: Whiteboard Fridays! They look and sound fantastic! Moz team, what are you willing to share re: the setup you use? Whiteboard Friday | Content Marketing. Learn all about how to create kick-ass local landing pages in this Whiteboard Friday with Amanda Jordan. Tom: Howdy, Moz fans, and welcome to British Whiteboard Friday. Search Engines | Whiteboard Friday | Advanced SEO. Click on the whiteboard image above to open a high-resolution version in a new tab!2 days ago · Start by going to the Noteable app’s dashboard. There are some methodologies to do this. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription. Guest blogging and guest authorship across websites other than your own is a fantastic strategy to build your brand, get in front of new people, earn some links back to your site, and earn the recognition from other communities that can lead to all sorts of good marketing opportunities in the future. g. All About Anchor Text. Download now. In today’s episode of Whiteboard Friday, Moz’s own SEO expert, Tom Capper, talks about the untapped organic traffic opportunity that is Google Discover. Broad-to-narrow organization. In order to complete the tracking, you’ll need to locate your site’s query parameter. But guest posting and guest blogging can. Dealing with any issues comes within a window throughout your application; makes the system work more freely. Optimize for page speed. Log File Analysis 101. I'm going to put my keyword in the URL", those kinds of things. This week we're chatting about finding sites that your audience visits so that you can better market to them. Helping Google Navigate Your Site More Efficiently — Whiteboard Friday. As SEOs, we hold a surprising amount of influence over how the world gets its information. 4. 1) Too many messages on a medium. GA4 Setup Checklist: Set up a GA4 property. Moz: Marketing Analytics Software for SEO, Links, Social, and Brand • A Vibrant Online Marketing Community • Resources for Learning Inbound MarketingIn this Best of Whiteboard Friday edition, Tom Capper explains how the sessions metric in Google Analytics works, several ways that it can have unexpected results, and as a bonus, how sessions affect the time on page metric (and why you should rethink using time on page for reporting). Set the groundwork Discover five actionable tips to improve your approach to SEO auditing for greater success in this Whiteboard Friday. These suggestions are as easy as adding events to specific user actions or as complex as adding all your domains into one Google Analytics account. Kavi outlines a four-step process for building resource and content libraries. So last year, in December of 2022, Google had announced that they did a link. Instant downloads and streaming to your computer, tablet, or mobile device. Here is a screenshot of the whiteboard used in today's video: Video Transcription "Howdy Moz fans, and welcome to another edition of Whiteboard Friday. STAT SERP tracking and analytics for enterprise SEO experts. Moz Pro. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription. Firms that practice SEO can vary; some have a highly specialized focus. It's going to be a year where, again, many, many marketers engage in a ton of content investments and content marketing for a wide variety of purposes from SEO to driving traffic to growing their email newsletters and lists to earning links and attention and growing. I installed five browser extensions and a bookmarklet on my Googlebot browser. One of my favorite things about Whiteboard Friday is the genius reuse of time and content. Maybe you're starting a. 3. Through there, you can use a tool like Moz Local or Yext for that. (If they got any more TAGFEE, they’d come over and produce the damn things for you. Gather Your SEO Data. A Content Engine that Drives Revenue — Whiteboard Friday moz. So in the SEO world, there are followed links. Add them to my list in Keyword Explorer or Excel or Google Docs if you're using those and go to work. Also set up Google alerts for the name of that person. New Feature: Moz ProIt's self-reinforcing. Join and build community. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. Google's "Freshness" Update. You build so you never search for another app to solve any problem. November 22, 2023. Editor’s note: Tom Capper is now an independent SEO. Syndicating Content. This week we are going to chat about some of the big lessons learned for me personally building this company, building Moz over the last 16, 17 years. For today's Whiteboard Friday, I'll be covering eight tips to help you build more links. One of the ways we really like to use it at Go Fish Digital is to really have it give feedback on content that we're optimizing. So my name is Bethan Vincent, and I'm the Managing Partner at Open Velocity and I'm here to talk to you about how to deliver better presentations to executive stakeholders. Total SOV = 127. Consider emotion. It's not a high bar, a high barrier to entry to say you need good, unique content. Whiteboard Friday. Are you starting a new SEO testing program? 👩🏾‍🔬 Set yourself up for success with Emily's pro tips in this Whiteboard Friday episode! ️ #WhiteboardFriday…This was one of our most-watched Whiteboard Friday videos of 2021. In this week's Whiteboard Friday, Rand suggests how you can use these instant recommendations to leverage your brand, or. This week we are going to chat about some of the big lessons learned for me personally building this company, building Moz over the last 16, 17 years. Miro Lite is a free-to-use, easy-to-share online whiteboard. Check out Google Maps if you're in local. I'll list the extensions, then advise on settings and why I use them. But you've got to have a base of links. Switch on Google signals (be aware that it may impact privacy compliance (GDPR) depending on where you’re located, and it may also lead to thresholding. This week we're going to chat about something that I really have a problem with in the SEO world, and that is the phrase "good, unique content. This is super important. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription. I would urge you to design generally with the searcher in mind and if you can fit in the business goal, that is ideal. Don't make assumptions and let the data help you along the way. So secondly, when you come to present to executive stakeholders, and whether this is a formal presentation with a whiteboard and slides and all of that kind of stuff, or whether it's in a. I want to thank the content team, first of all, for getting me set up with the equipment, but especially for their patience. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription. Whiteboard Friday was the second or third result there, meaning, they've seen that I've done searches around SEOmoz before and around SEO in general. My name is Meghan, and I'm on the Learning team here at Moz. Moz’s laid back approach is a great alternative to an expensive, highly produced series. Power your SEO with our index of over 44 trillion links. The Authoritative Content Funnel — Whiteboard Friday. )It gets pretty fun I have to be honest. Good personalized outreach is impossible to scale effectively, and it's. There are all sorts of free tools available for you to compress them. And so let's compare and contrast the two worlds. " Then, click the "Create a secret" button. But guest posting and guest blogging can. Second point, second thing we can do to evolve our link building is to move beyond big, shiny, interactive link building campaigns. Go to the bottom, where you’ll find “Site Search Settings”. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Thank you so much for checking out this Whiteboard Friday. Title, URL, & description to draw high click-through-rate (CTR) in the rankings. I've created a new website. Moz | 158,275 followers on LinkedIn. Well, it's the same content, same search intent behind it. From there, look in the Property column and click on the Search Console Links option, found under the Product Links section. This is the founder and CEO, Will Critchlow. Your mileage is obviously going to vary based on your industry and the website metrics that you have to start out with in actuality and your competitive landscape. For more information, see Manage data for Microsoft Whiteboard. On this week's Whiteboard Friday, two members of the SEOmoz Help Team will walk you through some solutions to 5 of the most common SEO problems we see on the Help Team. Now, this is an awesome tactic to use for link building. 76. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. In this week’s episode, MozCon 2022 speaker Crystal Carter talks you through the different optimizations that you can make for visual search, and the kinds of. Follow our complete guide to setting up GA4 in Chapter 1 of this guide. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Click "Campaigns". Every test should be repeatable and repeated multiple times. Google vs. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. org). Why Visual Assets > Infographics. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Welcome to Whiteboard Friday. Moz owns Followerwonk, so I'm getting to the free trial page for Moz Pro. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription. In this guide to filming whiteboard content you, will learn how we use lights to remove shadows, why you need a zebra for your camera, and the importance of… How to Create an SEO Forecast [Free Template Included] — Whiteboard Friday. Click on the whiteboard image above to open a high-resolution version in a new tab!. Number one: You have to be willing to invest more and for longer than in non-flywheel tactics. Getting Started with Guest Posting. With that in mind, Moz’s own SEO Manager, Kavi Kardos, is going to give you the numbers and the talking points you need to justify the return on investment of your SEO work. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. For example, let's says I have 50 guitars to give away. 10am. He's going to be discussing the basics of local SEO, a rapidly developing, important niche in SEO land that involves a complex amalgamation of many data sources and metrics. . " Click on the whiteboard image above to open a high resolution version in a new tab! Hello, and welcome to another edition of Whiteboard Friday. In today's Whiteboard Friday, Moz. to-do lists , memo or any thing which you may forget. ”. There's a bigger gap in step 2 than many marketers anticipate, and one of the best ways to fill it is getting your content in front of influential people who can help spread the word. For reference, here's a still of this week's whiteboard.